Ring’s partnerships with many police forces give the participating departments a “much wider system of surveillance than police legally could build themselves,” as Rep. use the Neighbors app, along with more than 360 fire departments.

Today, more than 1,800 law enforcement agencies across the U.S. Until June 2021, the company also provided a special Neighbors portal that let law enforcement request access to footage from Ring owners, even if they had not posted it publicly. Ring gave free devices to individual officers as well as entire departments from 2016 to January 2020, often in exchange for promoting the cameras and their accompanying social network and app, Neighbors by Ring. The company’s acquisition by Amazon in 2018 has further expanded Ring’s reach, as have its close partnerships with law enforcement agencies.Īs a result of these partnerships, police forces around the country are awash in Ring cameras. Many consumers are drawn in by Ring’s central marketing pitch: that the cameras can reduce crime by making it easy to keep an eye on people’s front porches, driveways, and-often-passersby. Now Ring has it cornered: In 2020, the company sold an estimated 1.4 million devices globally-as much as the next four competitors combined, according to a report by the business intelligence company Strategy Analytics. When Ring launched eight years ago with a crowdfunding campaign, the market for home surveillance cameras and video doorbells barely existed.

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